How The Many Sides of Voice Actor Radio Captures the Reality of Gig Work – This Week in Anime
The new anime series is far more forthright about the idol and seiyū industry, from maintaining relevance on social media to subsisting on substandard wages.
Disclaimer: The views and opinions expressed by the participants in this chatlog are not the views of Anime News Network.
Spoiler Warning for discussion of the series ahead.
The Many Sides of Voice Actor Radio is streaming on Crunchyroll.
Lucas, I’ve had my fill of controversial topics over the past couple of weeks. This time, let’s stick to debating something nice and low-stakes. Something that would feel right at home in a Seinfeld opening monologue. So here we go: should butcher shops be selling fried food? Yes or no?
Lucas
I mean, far be it from me to tell a small business, sole proprietorship, or independent contractor how to do their job, but I worry they’re doing too much! It’s a shame that the market is such that butcher shops must sell fried food to remain competitive and solvent! Perhaps this wouldn’t be an issue with better labor conditions or reframed consumer expectations, but that’s not the landscape butcher shop owners are working in…
So, it might be best to discuss how The Many Sides of Voice Actor Radio explores these issues in its first three episodes before bridging out into the real-world conditions that inspire these themes or even how other series tackle them.
I actually found the bluntness with which this anime raised these issues to be pretty refreshing!
…Even if it undercuts that message with some pretty out-of-place fanservice just moments prior.
What really trips me up about that bath scene is just how tonally dissonant it is with the rest of the show. It’s strange that an anime that straight up acknowledges how young people’s youth and inexperience are commodified and exploited by a problematic industry and then just commodifies and exploits a lead character for the viewer to ogle. That’s weird!
And now that my griping about the male gaze is over, wow, does Voice Actor Radio pack in a lot of critique about working as a VA/idol or about working in entertainment more broadly. Multiple characters are working themselves to clear exhaustion, numerous mentions of salaries being unsustainable for people new to the industry, and a consistent fan/producer voice that places the value of the end product over the wellbeing of the people making it.
That’s all good shit!
Which is one of my biggest frustrations about the entertainment industry! How people always need to be on brand and feel the need to commodify their personhood. Nobody should get passed over for a job due to their social media metrics, and I sincerely believe Twitter would have died a year and a half ago if so many people weren’t motivated to maintain the clout they’ve built up there.
That’s indisputable if you ask me. So many people’s careers have been built on services like Twitter, Patreon, Etsy, etc. And almost all of these services have become demonstrably worse and more unfriendly to their users, partly because they’ve come to dominate these spaces. Artists and creators are beholden to them. At one point, they might have promised disruption and an equal playing field, but time has reconstituted the same old power dynamics of an underpaid majority tossed around by a wealthy elite who couldn’t care less.
Yeah, that scene rang true to me as well. I know this is true in all facets of society under late-stage capitalism, but in entertainment, it’s super easy to equate another person’s success to your failure. The capitalistic ideas of society are a meritocracy and linear professional growth that doesn’t gel with any creative field.
Using myself as an example, I only got this gig here through the sheer luck of being a Twitter mutual with the right people at the right time. I’m not the most talented writer or an anime luminary—I’m just a guy.
But yeah, it is rough out there right now. My friends in production say that the streaming bubble bursting means that there are more people with entertainment experience than shows/movies/animations to work on, and things aren’t much better in entertainment writing. Even good and super-established people are getting laid off, and there’s only so much freelance work to go around.
That’s bad because the field shouldn’t only be open to people like me who have a safety net. If more people could follow their passions and make a decent living from them, we would have more diverse voices and, in return, a richer critical environment.
That’s another facet Voice Actor Radio touches on as well. Yasumi is lucky enough to have a supportive mom, and while Yuhi’s mom is less enthusiastic, she’s still comfortably wealthy with or without her idol career.
I also appreciate how grounded Voice Actor Radio is and how it treats working in entertainment as a gig like any other. This series is living in the shadow of Oshi no Ko, but I think that season of anime sensationalized acting as a profession as much as it critiqued the entertainment industry, which lessened its overall impact for me.
Voice Actor Radio could just as easily be about teenagers struggling at part-time jobs in any other profession, and I dig that approach and attitude.
Girlish Number, on the other hand, is more in line with Voice Actor Radio‘s vibe, but more acerbic and cynical. I like it!
Haha, you’ll be able to speak to anime that tackle working in different elements of the anime industry better than I can. Still, I think there is a trend of slice-of-life series working as PR for the topics they’re covering. It’s great to hear that there are anime out there that are as fed up with industry nonsense as I am, though!
We made it pretty far into this chat, and I think it’s finally time for me to get on my VTuber soap box. This new idol industry permeation is facing all these problems AND MORE! While I’ll be the first to acknowledge that VTubing has given plenty of people an opportunity to make a solid amount of money through a side hustle, the culture isn’t great and, at a top level, lets the industry brass separate people from their labor to an incredible degree.
Yeah, I think the big demystifying point to keep in mind is that no matter what these gigs are—VTubing, voice acting, writing, freelancing, idol stuff, etc.—at the end of the day, they’re jobs. They each have their quirks, but they’re still jobs. And try as we might, neither Japan nor the US has figured out a way to decouple the acquisition of money from the acquisition of life’s basic needs. Once something becomes a job, you mold a part of yourself to it and its “necessary” evils. It doesn’t work the other way around.
While some of that is a manifestation of unchangeable parts of the human condition, there are so many things that could be done on a social and governmental level to address these issues. Off the top of my head, universal basic income, socialized medicine, and a greater proliferation of organized labor bodies would all help tremendously in alleviating these evils.
Hey, I’d love to hear how you’d address longstanding systemic societal woes, but I understand that might fall outside the scope of this column. And don’t worry, Yumiko! Before too long, you’ll be too burnt out to worry about not getting enough work! That’s how everyone working in the biz deals with dry spells!
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