Pioneering VTuber Group Idol Joins Brave Group US
San Francisco, August 1, 2024 – Brave group US Inc., a wholly-owned subsidiary of Brave
group, announces that the VTuber company IDOL VIRTUAL TALENTS LTD will join Brave
group and confirms the effective transfer of business of the VTuber group idol on August 1,
2024, ensuring the continuity of their activities.
Background & Future
As part of its global expansion, Brave group has opened five offices in four different
countries and has launched several international projects such as holding auditions for
English-speaking and Chinese-speaking talents while also expanding in Europe, bringing the
number of international projects to six, including idol, with a total of 56 talents under the
group’s umbrella as of August 1, 2024.
IDOL is a fast-growing VTuber startup launched in March 2022 that achieved rapid success
with the launch of the English-speaking idolEN VTuber group in November of the same year.
In May 2024, the group launched the Spanish-speaking idolES VTuber group, bringing their
total of YouTube subscribers to 1,600,000 followers.
Following this merger, idol will retain its identity while being under the management of Brave
group US, alongside the existing VTuber project V4Mirai. Through these two projects, the
group will work towards the development of their international activities with a focus on the
merchandising offering and the North-American market.
Words from the representatives
Aviel Basin, Founder & ex-CEO, IDOL VIRTUAL TALENTS LTD
I’d like to announce that I will be stepping down as CEO of idol and
passing the wand to Brave group. It feels surreal to say goodbye
to something that’s been such a big part of my life, but it’s time for
a new chapter—for both idol and me.
When I founded idol, it was all about giving amazing creators the
spotlight they deserve and challenging what VTuber agencies
should be. Looking back, I’m amazed at how far we’ve come, and
I’m grateful for every moment.
I wish the best of luck to Brave group, and I’m genuinely excited
about what this means for idol. They’re just as passionate and
committed to taking our original vision to the next level and I trust
them to lead idol into a promising future.
To everyone who’s been part of this journey—thank you from the
bottom of my heart. Your support during the highs and the lows
kept us going. As I move on, I take with me not just memories but invaluable experiences
and lessons that I will cherish forever.
I can’t wait to see how idol grows and evolves. Here’s to new beginnings, continued success,
and maybe, our paths crossing again someday.
With all my thanks, Aviel
Norikazu Hayashi, CEO, Brave group US
As a lot of VTuber agencies were facing a large number of
challenges, IDOL managed to become one of the leading VTuber
agencies in a short time thanks to Aviel’s innovative marketing
strategy as well as thoughtful support to the talents. We did use
some of his marketing techniques as a reference when we
launched V4Mirai.
We are very excited to carry on the legacy of idol and are looking
forward to working together with their talents, hoping to shape the
North American market together.
Keito Noguchi, CEO, Brave group
idol has been one of our key business partners and has decided to
join our group and integrate their business into ours.
It is our first time integrating a non-Japanese VTuber agency into
Brave group. However, we consider it a great opportunity to
reinforce our presence globally.
We are confident that this venture will also have a significant
positive impact on the whole North American market and strongly
hope that the VTuber culture will keep spreading even further
around the world, birthing forth talented individuals and amazing
content for people to enjoy.
About Brave group, Inc.
Founded in 2017, Brave group is a Japanese VTuber industry leader, managing successful
VTuber groups including the popular esports VTuber project Vspo! and the US-based
VTuber group V4Mirai. Brave group actively supports the growth of esports and all kinds of
cultural and technological ventures both within Japan and around the world.
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